With a portfolio of 34 apartments and over 2000 beds being added to an already saturated market, Bankier struggled with maintaining the foot traffic they had consistently seen for years. While they had high website traffic, less than 7% of visitors were actually converting to the next step of talking to a leasing consultant or booking a tour.
During the peak of the leasing cycle, LeaseMagnets was able to use its conversion suite to boost the website conversion rate from 7% to 24%.
“Our biggest obstacle is the competition in our market, and LeaseMagnets gave us an edge for this cycle that no property management company had seen before”
- Kierra Morris,
Director of Marketing and Operations at Bankier
Operating 20% behind on leasing, Zaragon looked into their digital presence and realized that they were lacking with brand awareness. Their main objective was to increase the traffic to their building.
Within six weeks, LeaseMagnets used personalized advertising and their virtual marketing assistant to triple tour traffic for Zaragon and generate $120k in lease value.
“There are very few things that have as high of a return as LeaseMagnets in the real estate industry. I thought I was just buying a product, but they were there for me 24/7, no matter what I needed”
- Jim Adams,
Property Manager at Zaragon